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Media Fail: In a Crisis, the Facts Matter
By: Mike Bush
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In what can only be described as a tragedy, 13 people died Monday as a gunman opened fire at the Navy Shipyard in Washington, DC. While it’s understood that the media has a job to do, namely disseminating information in as timely and accurate a fashion as possible, a number of media attempts to be “first” led to a number of  media reports simply being “wrong.”

To wit, NBC and CBS both reported the name of the gunman. Except that the name they reported wasn’t correct.

This isn’t the first time that major media organizations have gotten the facts wrong in a breaking story and/or crisis. Click here for a reminder.

At what point does credibility start to really suffer when the major media organizations continue to drop the ball?

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About the Author
Mike Bush is a PR and Marketing freelancer with more than a dozen years of experience in the field. Find him on and connect Twitter @mikebush or at www.mikebush.nyc. 
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