TalentZoo.com |  Beyond Madison Avenue |  Digital Pivot |  Beneath the Brand Archives  |  Categories
'Branding' Your Twitter Account Via a Blog
By: Doug Bedell
Bookmark and Share Subscribe to the Flack Me RSS Feed Share
We know that a blog can be a powerful relational/marketing magnet. We also know that Twitter is a great place to promote your blog posts. But do you "brand" your Twitter posts, or let them serve as purely personal expressions? A Marketing Eggspert post urges that you "brand your Twitter account."

"This may seem self-explanatory," the post acknowledges, "but so many bloggers fail to create a branded Twitter handle specifically for your blog presence. This doesn’t mean you can’t have a personal Twitter account, too, but your Tweets should be focused and the best way to accomplish that is to link your blog directly to Twitter. If you can’t score your blog’s name as your Twitter handle, get as close as you can."

A Twitter relationship with your blog can provide the creative focus you've been looking for, or swearing that you'll get around to. Now's the time, and Marketing Eggspert's post provides the encouragement.  



Bookmark and Share Subscribe to the Flack Me RSS Feed Share
blog comments powered by Disqus
About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
Flack Me on

Advertise on Flack Me
Return to Top