Seamy PR in Sunny Dallas

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By: Doug Bedell

Oh, there's a seamy PR situation in Dallas, the result of lawyers and a former TV anchorman not understanding that ethics are, and must be, at the heart of legitimate PR practice. Mike Drago, the former city editor of The Dallas Morning News now in PR himself, reports in Business2Community on the ugly situation swirling around the new Museum Tower condo building, which was exposed by The Morning News' reporting.

There's nobody in the legitimate practice of PR who doesn't understand why posting to social media (Facebook in this case) under a phony name is an appallingly improper tactic.

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About the Author

Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.

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