|Today's PR Realities in an Infographic
By: Doug Bedell
Beth Monaghan at Inkhouse in Waltham, MA, puts it well: "The only industry changing more quickly than PR is the media, and we are inextricably intertwined." She explains what she means (and what we all know, or sense) in an instantly revealing infographic, "PR Then & Now." Keep this graphic at hand in explaining to clients the context in which they're aiming to be recognized.
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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