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What's In a Name? Apparently, a Lawsuit for This Guy
By: Shawn Paul Wood
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William Shakespeare fancied himself a casual writer, I believe. Once, he penned: 
"What's in a name? That which we call a rose
By any other name would smell as sweet."
Romeo and Juliet (II, ii, 1-2)
So, from that guy to kids with jacked-up names no one can spell to stadium naming rights, we have seen the absurd to the sublime. However, this story from Philadelphia may win the Idiocracy bobby prize, as a man is sued for...wait for it...using his own name! And it gets even awesomer as the man in question is being sued by his former company. Check this story from the Philadelphia Inquirer
The case of Tierney v. Tierney pits the public-relations guru and his new firm, Brian Communications Group, against his old company, Tierney Communications, which claims that Tierney is violating an agreement not to use his own name in another business...In the suit, Interpublic Group of Companies, which now owns Tierney Communications, claims that Tierney and his new firm ‘consistently misuse the “Brian Tierney” name in order to unfairly compete against the Plaintiffs.’
And just when you thought this country was getting a skosh too litigious. Showed you, huh? It seems the foundation of this case is Tierney's logo. The logo reads "Brian Communications Group" and followed by "A Brian Tierney Company." That's what started this entire kerfuffle about Tierney's company.

Wait, not the company. The other company. You know, the one with his name. Well, the new one with his name. Oh hell, who cares? Get a life, people!

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About the Author
Shawn Paul Wood is a hack-turned-flack with more than 20 years of collective journalism, copywriting and marketing communications experience. Shawn Paul is founder of Woodworks Communications in Dallas, Texas. If you need him, ping him here or follow him on Twitter @ShawnPaulWood
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