A Promising New Social Media Research Center |
By: Doug Bedell |
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Conjunction with a Halloween hurricane might not be the best time for such an announcement, but the Institute for Public Relations launched its free online social media research center despite Sandy. And with our power back on, we can report that the new center looks promising indeed. It offers scholarly studies on social media and where it's headed.
IPR's social media site is managed by an editorial board of communication academics. They'll direct you to some of the latest research on social media, like "Twitter Me This, Twitter Me That" and "Digital Strategies for Powerful Corporate Communications." The site looks well worth frequenting, to avoid being blown about in today's social media winds.
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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.

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