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Edelman: PR on the Cusp in Silicon Valley
By: Doug Bedell
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Here, from The San Mateo Daily Journal, is a snapshot of PR in the fast lane, in Edelman's San Mateo office. The PR giant has 130 employees in its Silicon Valley office there, is looking to hire more and last month hosted an academic conference at Stanford on "When All Media is Social: Navigating the Future of Communications."

Like many other PR firms, Edelman is negotiating the decline of print media and the rise of social media, in the process of serving clients "such as Hewlett-Packard, Adobe, Juniper and Citrix among many others" from the San Mateo office. Edelman "loves the energy" in San Mateo, and who wouldn't when you're that busy on the cusp of change?

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About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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