|Using Pinterest for PR
By: Doug Bedell
Speaking of creativity, Pinterest represents a highly creative, visual approach to social media. Douglas Idugboe has pondered the possibilities of using Pinterest for PR networks, and lays out seven principles for participation on his Smedio blog. Pinterest is a new kind of social media community and it stands to reason it ought to be effective for PR, once you get the hang of relationships there.
Doug Bedell has a background in journalism and PR and is the proprietor of Resource Relations in Central PA, which focuses on organizational communication, crisis communication, and social media. His blog, “Beetles Beat,” can be found at www.ResourceRelations.com. On Twitter, he’s DougBeetle.
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