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Apple’s HomeKit Was A Band With No Frontman. Then HomePod Took The Mic
June 12th, 2017 by Fast Company
Consumers and accessories makers have been somewhat slow to adopt the platform known as HomeKit since its debut three years ago. There are several reasons for that, and one of them is that HomeKit just isn’t a very sexy product. It’s no Apple Music. It’s hard to visualize. When you think of “HomeKit” what do you see?

Will VR Ever Be Mass Entertainment?
June 12th, 2017 by Fast Company
There’s a lot of talk about virtual reality as the future of entertainment. And with big companies like Facebook, Google, Microsoft, Samsung, and Apple pouring money into the technology’s development, VR might seem like an inevitable medium to transform the way we spend our free time.
The 3 Most Effective Ways to Grow Your Email List
June 9th, 2017 by Contently
As a content strategist, I ask people about their content marketing goals every day. Sometimes I almost feel like a fast food worker. “Would you like some lead gen with that?” These goals vary greatly since content can impact everything from sales to customer experience, but there’s one goal that’s pretty universal: growing your email list. The email newsletter remains the most impactful channel for reaching your audience...
Facebook Will Let Elected Officials Target Posts to Constituents
June 8th, 2017 by The Verge
Facebook today announced three new features that will make its service far more useful to elected officials, according to TechCrunch. The primary goal is to help politicians better connect with constituents in their designated district. But at a deeper level, Facebook is making it easier than ever before for these officials...
Pinterest Just Launched Its First Major Ad Campaign
June 7th, 2017 by Fast Company
Back in March Pinterest president Tim Kendall told me that because Pinterest is a place where people plan things, it makes us more receptive to brand messages than perhaps on other social platforms. “Because it’s a platform based around discovery, people are in an open mindset,” he said.
It’s Official: Amazon Prime Video is Coming to Apple TV Later This Year
June 6th, 2017 by The Verge
The rumors were true: Amazon’s video app is finally coming to Apple’s TV streaming box. Today at WWDC, it was announced that Amazon Prime Video will soon be available for Apple TV. The app will let users stream original hits like Transparent, Bosch, Mozart in the Jungle, Catastrophe, and more. Apple CEO Tim Cook said that Amazon Video for Apple TV will be released “later this year.” That’s also when Apple plans to release more details about what’s next for tvOS; the Amazon announcement was the platform’s only...
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