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CATEGORY: Social Media
Facebook Moves Closer to YouTube and TV With New Shows, Watch Platform
August 10th, 2017 by Digiday on Digital Pivot
Facebook wants people to spend more time watching videos on its platform, as they already do on YouTube. Starting Aug. 10, it’s introducing a new video destination called “Watch,” which aims to do exactly that. Watch is essentially a remake of Facebook’s video tab, available online...

How Restaurants Are Redesigning Themselves for the Ideal Instagram
July 21st, 2017 by The Verge on Digital Pivot
When it came time to design their first restaurant, Media Noche, San Francisco entrepreneurs Madelyn Markoe and Jessie Barker found themselves lacking inspiration. Their designer had asked them for ideas and they felt like “deer in headlights.” Ultimately, Markoe says, they came up with a single instruction: “We wanted to be Instagrammable.”
Facebook Now Lets You Live Stream From Inside VR
July 18th, 2017 by The Verge on Digital Pivot
Facebook is adding a live-streaming feature to its virtual reality app Spaces. Starting today, Spaces users can position a virtual camera and stream a two-dimensional feed of themselves to people outside VR. Viewers can send reactions and comments just as they would on a normal Facebook Live video.
Get Your Fake Yeezys: Counterfeit Ads Are All Over Instagram
July 14th, 2017 by Digiday on Beyond Madison Avenue
Long gone are the days when Instagram co-founder Kevin Systrom vetted every ad on the platform. Now, ads for fake shoes, clothes, electronics and even real estate are proliferating on Instagram. What makes these ads even more egregious is that some of them, like one claiming to sell Adidas’ Yeezy sneakers for $109, feature doctored brand logos...
Inside Halo Top’s Instagram Strategy
July 6th, 2017 by Digiday on Beyond Madison Avenue
Ice cream brand Halo Top’s Instagram account features image after image of its carton pints swimming in melted swirls of vibrant oranges, purples and browns. It’s such organic social posts that have helped launch the 5-year-old brand in stores nationwide without spending a penny on advertising.
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