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Study Reveals How to Digitally Influence Consumer Behavior and Sales
December 1st, 2015 by Jessica N. Abraham-Hogan
According to a recent study at the University of Miami School of Business Administration, online shoppers are proving to be 80% more likely to choose more expensive products and services when accompanied by a video demonstration. If your brand hasn’t implemented video to your social media mix, you may potentially be missing out on a large market share. Interestingly enough, 79% more shoppers are most likely to choose products centered on entertainment...

Facebook Makes Breakups Just a Little Easier
November 30th, 2015 by Jessica Cherok
Getting over an ex is hard. It has been even harder since social media came along. Endless hours can be spent stalking your ex's social media accounts, keeping you from moving on with your life. Sure, it would probably be best to unfriend, block, and move on, but too few of us possess the iron will to do so.
Belgians Use Cats to Fight Terrorism
November 25th, 2015 by Jessica Cherok
In response to continued fears regarding terror attacks in Europe, as well as information that an attack could be imminent in a crowded place, authorities in Brussels requested that the public not post information about their operations on social media. Authorities feared terrorists could be monitoring social media as part of a new attack. The people of Brussels responded in the most Internet way possible — with cats.
Heirloom Registry Brings New Life to Family Histories with #NoMoreStuff
November 24th, 2015 by Jessica N. Abraham-Hogan
A social campaign with the hashtag “NoMoreStuff” has taken off to introduce families to a new concept that will keep the bloodline flowing proud long after this holiday season. In an attempt to provide an alternative for holiday shoppers, Heirloom Registry has kicked off a fourth leg of a campaign that completely challenges Black Friday shoppers using the hashtag “WhiteFriday.”
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