Two years ago, my mom's 80-year-old cousin bought a laptop. At the time, this was huge. And then, at Christmas, she dropped another bombshell: She was thinking about buying an iPad. Because it looked like "the cat's meow." She's a rare case, this one. Many people half her age still think a Foursquare check-in involves a punch clock. New technology scares them. Social networks are especially frightening. In their personal lives, it's very easy, and perfectly OK, to avoid these new-fangled tools.
Dell recently made headlines following an incident that occurred at a partner event in Copenhagen attended by none other than Michael Dell himself. Danish “Inspirational Speaker” (read: International Misogynist) Mads Christensen addressed the crowd.
Mark Schaefer wrote an insightful blog post the other day about "the joy of life." He describes his thoughts and reflections during a 90-minute leisurely walk, taken in the thick of an otherwise hectic London business trip. What struck us was that Schaefer, the guy who wrote "The Tao of Twitter," allowed himself to be fully present in those 90 minutes, then shared the experience with his followers.
Can you imagine a world in which Microsoft closes the shutters on its "windows" concept?
Right now, it's hard for me to wrap my head around. This platform, with all of its quirks and mannerisms, has been with me since the mid-1990s. But there are rumblings that Windows 8 will mark the beginning of a new era for Microsoft.
Right off the bat, the logo has changed.
The online grocery store, Peapod, has taken their main value proposition to a new level. Peapod began as an online grocery service designed to help out people who weren’t able to make it to the supermarket on a regular basis. Now Peapod is taking their program to the next level. Rather than requiring shoppers to go to Peapod.com, they are bringing the store to them in the form of virtual shopping: the company has set up virtual stores in several Chicago El stations.
You've got the blog, updated and shared. You share relevant and interesting links pertaining to your industry. You're referring people to your website. You're doing all of the above on the regular....And it still might not be enough to really let people in on what your company is all about. Just about anyone who loves their job will likely tell you a big reason why is the people they work with.
Social media is known for its diverse array of jungle gyms. There is a niche for everything and a corresponding sub-culture. The more time goes on, the more fringe becomes mainstream. Bespoke is a big part of Gen Y culture and digital native behavior, so it makes sense that more and more interest-specific networks are emerging to allow those like-minded people to connect online. This concept of one secular passion is the launch pad for the newest social niche: the celebrity social network.
Waaaaaay back in the stone ages, otherwise known as the late 1990s, I applied to a college that gave out laptops to all incoming freshmen. At the time, the college used this as a major selling point. And it darn nearly worked. I seriously considered going to this college, not just because it was a good school, but because I'd get a free laptop computer.
These days, colleges are giving out iPads to students like candy. And there's one unlikely supporter of this activity: Textbook publisher extraordinaire McGraw-Hill.
A “dark horse” refers to a little-known person or thing that emerges to prominence, especially in a competition. This year’s Kentucky Derby winner, I’ll Have Another, is a perfect example. Sold for a paltry $11,000, ridden by a rookie jockey hardly anyone knew and stuck in an outside post, this chestnut colt blazed past the favorite.
