Nike canceled its Air Max USA sneaker release Monday after Colin Kaepernick complained the Betsy Ross flag decorating the shoes was a symbol of slavery— the shoes, however, are available for $2,500 on StockX, a popular streetwear auction site.
- According to StockX, the sneakers originally retailed for $120. Which means at a $2,500 asking price, their perceived value increased 2,000%.
- Goods are sold on StockX through the seller’s lowest asking price, or the seller accepting any offer from a bidder. At least nine pairs of the Air Max USA sold for $1,000 or more on the site.
- The Betsy Ross flag, so-named for its creation during the Revolutionary War, features 13 stars for the United States’ 13 original colonies. It has been co-opted by extremist groups opposed to racial diversity, according to a chapter of the National Association for the Advancement of Colored People in 2016.
- Although scholars agree Betsy Ross the person most likely didn't create the first American flag, detractors of its use (like Colin Kaepernick) say the flag represents a period of American history before slavery was abolished, and therefore is an offensive symbol, according to the Wall Street Journal.
- In response to questions over its decision to stop selling the sneakers, “Nike has chosen not to release the Air Max 1 Quick Strike Fourth of July as it featured the old version of the American flag,” said a Nike spokesperson.