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3 Gaming Trends About to Take Over the Media World
By: Contently
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Some people tend to think of gaming as a niche hobby. But I always felt otherwise.

Video games have consistently out-earned Hollywood. Most people probably have at least one gaming app on their phone. And “gamification” is a term that’s been used so much in reference to UX design that it’s become blasé.

In fact, over the past few years, you could track changes in media by following trends in gaming culture. For better or worse, gamers have led the charge into new types of content, from live streaming to virtual reality, changing how audiences interact with the media they consume.

Influencer marketing

While gamers can’t take credit for making YouTube an internet behemoth, they’ve certainly done their best to colonize it. In August 2015, YouTube launched YouTube Gaming, a separate platform just for gaming content. Why? Because excluding Vevo and YouTube Spotlight, which are channels curated by YouTube itself, seven of the site’s 15 most popular channels are related to gaming.


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About the Author
This article was first published by Contently.com. A link to the original can be found at the bottom of the post. www.contently.com
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