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13 Examples of Super Skimmable Content
By: Hubspot
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One of the barriers to getting your work read and widely shared in the age of information overload is time. With research revealing that 55% of pageviews are less than 15 seconds in duration, your content needs to provide value and pique interest quickly to align with your readers' behavior.

This doesn't mean that you should stop producing long-form content all together. However, it does task you with the challenge of creating more skimmable content that can be read and understood without a ton of effort.

What does skimmable content look like? While there are many ways you can format your long-form content to make it more digestible, we've put together a list of sites that are doing a particularly good job of adapting their content for skim-readers.

TL;DR: Your readers don't have enough time to fully read your long-form blog content. Use the strategies below to make your content more skim-friendly.

13 Examples of Super Skimmable Content

1) DigiDay

Last year, DigiDay introduced a TL;DR (“Too Long; Didn’t Read”) button for their articles. When TL;DR mode is turned on, long-form articles transform into shorter paragraphs with the article’s main points for maximum skimmability.

Pro Tip: If you can’t create a TL;DR button on your own site, consider writing an explainer paragraph like DigiDay’s that your readers can check out without having to read or skim your entire article.


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This article was published on Hubspot. A link to the original article can be found after the post. www.blog.hubspot.com
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