TalentZoo.com |  Beyond Madison Avenue |  Flack Me |  Beneath the Brand Archives  |  Categories
Facebook's Safety Check Now Available for Human Disasters
By: Jessica Cherok
Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
In the wake of several recent natural disasters, Facebook had instituted its Safety Check feature, which allowed users to notify their friend group that they were safe. Now, in response to criticism that the Safety Check feature was not available for all disaster situations, Facebook has promised to implement it during human disasters as well.

Safety Check, which was originally implemented in 2014, has typically only been activated in the case of natural disasters. Users are able to quickly dessminiate to their friends and family their status and location in the event of a natural disaster, when reliable communication is typically not available.

Last week, however, Facebook activated Safety Check for the terrorist attacks in Paris, but did not activate it for Nigeria, where terrorist bombings killed almost 50 people.

Many have taken to social media to criticize what they see as Facebook's double standard, as well as the overall lack of media coverage of what happened in Nigeria. While the Paris attacks were the first time Facebook activated Safety Check for a human disaster, many felt it should not have been exclusive to the incidents in Paris.

In response, Facebook's CEO, Mark Zuckerberg, has vowed to "develop criteria for the new policy and determine when and how this service can be most useful."

Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
blog comments powered by Disqus
About the Author
Jessica Cherok is an advocate for online privacy, campaigning for ethical data practices and the protection of personal privacy.
Digital Pivot on

Advertise on Digital Pivot
Return to Top