TalentZoo.com |  Beyond Madison Avenue |  Flack Me |  Beneath the Brand Archives  |  Categories
Keep Your Shirt On in Instagram Photos
By: Jessica Cherok
Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
Like it or not, Instagram won’t let you post photos of topless women on their site. The photo-sharing site says they don’t allow the photos because they want to create the “safest possible place for teens and adults.”

The question is, why is this coming up now? Instagram’s CEO spoke out this week following the backlash surrounding the removal of topless photos of Scout Willis. The daughter of Bruce Willis and Demi Moore protested Instagram taking down topless photos posted on her account.

Instagram called the photos a violation of their terms of use. The terms state, “you may not post violent, nude, partially nude…pornographic or sexually suggestive photos.”

Apparently Scout took exception to the terms being applied to her account. According to Scout, Instagram removed the photos because the entire breast was exposed, whereas if the nipple had been covered, the photos could have remained. She says the photos are part of her efforts to raise awareness over body politics, and that the photos were part of the Free the Nipple campaign, a movement aimed at taking away the taboo of exposed nipples.

She wasn’t alone in feeling Instagram was being unfair — singer Rihanna deleted her own Instagram account in support of Scout.

Kevin Systrom, CEO of Instagram responded by saying, “the rules are the same for celebrities and regular users.”

Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
blog comments powered by Disqus
About the Author
Jessica Cherok is an advocate for online privacy, campaigning for ethical data practices and the protection of personal privacy.
Digital Pivot on

Advertise on Digital Pivot
Return to Top