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A Better News Feed
By: Jessica Cherok
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Facebook has updated its News Feed algorithm in order to provide you with more “high quality” content. Perhaps Facebook doesn’t know about “garbage in, garbage out.” In order to provide more high quality content. there needs to actually be quality content in the feed.

Or perhaps I just have terrible Facebook friends.

Facebook promises the new algorithm will sift through the posts of users friends, and find the ones that would be most appealing. According to Facebook:

“The system uses over a thousand different factors, such as how frequently content from a certain Page is reported as low quality (e.g., hiding a Page post), how complete the Page profile is, and whether the fan base for a particular Page overlaps with the fan base of other known high quality Pages. Coming up with an algorithm to detect this is complex, and we will continue to refine it as we get more feedback.”

The resulting feed will show you the kind of stories you want to see, not just what happened most recently. Facebook users had been previously irritated by the “Most Popular” defaulting over “Most Recent” options in their feed. This new algorithm promises to be the best of both worlds.

Again, if there is high quality content in there to begin with.

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About the Author
Jessica Cherok is an advocate for online privacy, campaigning for ethical data practices and the protection of personal privacy.
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