TalentZoo.com |  Beyond Madison Avenue |  Flack Me |  Beneath the Brand Archives  |  Categories
Are We Ready to Wear Our Hardware?
By: Greg Dorn
Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
The Apple rumor mill is once again spinning at a furious pace. With no new iPad, iPhone, or iMac announcements expected until the fall, all eyes have been on the much talked about iWatch. The actual existence of this product gained some serious traction after The New York Times threw some fuel to the fire. The beyond-reputable news source has confirmed with Apple’s Cupertino headquarters that a watch is certainly in the works. If the iWatch follows in the footsteps of Kickstarter’s most successful project, the Pebble, one will have the ability to sync their watches with their iDevices through Bluetooth capabilities. Once connected, a consumer could merely look at their wrist to see who’s calling, texting, or the song currently playing. However, the question that Apple will face revolves around the consumer demand for such a product. Do we really need a watch that basically serves the same function of reaching into our pockets to look at our phones? More importantly, do we have any desire to wear our hardware?
The smart watch is not the first product to spark such questions. It has been years since Google first unveiled their prototype for Google Glass. Much more noticeable than wearing a watch, Google Glass rests on your head, literally beaming notifications in front of your face. Google seems to be putting a lot of effort into this product, which I find extremely foolish. Very few people are going to want to walk around with head-ware in front of their faces. A watch, however, may prove to be a different story.
It seems trivial, but at times it can be quite a nuisance to reach into our pockets or purses to see who’s calling. As a music journalist, I for one would love the ability to look at my watch to see which tune popped up for a new band I was researching. While this may not be for useful to most people, many are wondering what the broader competencies this product could bring. Will we be able to talk to Siri a la the famous Dick Tracy device? Will maps be involved? Will Apple take a giant leap forward with NFC and allow payment software? And lest we forget, how much will this thing cost?
All these questions are vital in determining if such a product will resonate with the masses. If Apple were to release a smart watch that syncs with your iPhone or iPad, would you wear it? Are we heading towards a world of wearable computing? Please let us know in the comments below.

Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
blog comments powered by Disqus
About the Author
Greg Dorn is a blogger, writer, and obsessed with everything technology and social media. Greg is absolutely captivated with the recent advancements in mobile gadgets, making our world more seamlessly connected. You can learn more about him on his own blog here
Digital Pivot on

Advertise on Digital Pivot
Return to Top