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Need a Valentine? There is an App for That!
By: Aprel Phelps Downey
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Valentine’s Day holds the promise of a perfect day filled with love, sentiment, and time spent together. Dinner will be spent gazing lovingly into one another’s eyes as chocolate hearts wrapped in shiny paper and bouquets of red roses are exchanged. Cutesy stuffed animals with big red hearts on their bellies that play "love songs" when pressed will be paired with the perfect card.

For those who are single, this holiday notion of "love and romance" can be a bit nauseating!  Romantic dinners, lavish gifts, and candy-filled hearts make their stomachs turn. Dinner for one at home in front of the TV can be just as good as a romantic candlelit dinner. Who needs all the flowers, chocolates, and goofy love notions, anyway? Truth is, everyone secretly does. Only finding love is not an easy thing.  

With the help of some new smartphone apps, that special Valentine may only be a click away!

Smartphone users can find love the electronic way thanks to apps like Let’s Date and Tinder. In order to utilize either app, members must have active Facebook profiles as well. Facebook log-in credentials are utilized by both apps to ensure members are bringing their real identity to the electronic dating field. Let’s Date goes one step further, requiring users to be Facebook active for at least one year with no less than 50 friends.

Let’s Date replicates a typical bar scene where people blindly meet and mingle with one another over drinks and appetizers. These apps are where the social scene meets electronics, letting users find a potential love interest by flipping through Facebook profile photos of other users. The mingling part comes in as users are given a sneak peek at an individual’s interests courtesy of Facebook as well. If there's interest in meeting, the app makes a connection with the other user. That individual now goes through the same "meet and mingle" process to determine if a mutual attraction exists. In the event that it does, the app sets up a realtime connection between the two. Regardless of the outcome, the app keeps the identities of all involved private until they wish to make that reveal.

Tinder functions on the same premise. Users browse Facebook profile pictures of other members to find a love match. When a user expresses an interest, a realtime message is sent and the two parties take it from there. Users of this app are typically between the ages of 18 and 30 years old. Since its launch in September 2012, Tinder claims to have made over 10 million love connections.

Everyone has a smartphone and virtually everyone has a Facebook profile picture. Sometimes all it takes is some electronic intervention to set the mood for love in the air this Valentine’s Day! 


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About the Author
Aprel Phelps Downey is a writing/marketing professional who holds more than seven years marketing experience, including all aspects of promotional and informational campaigns and website development.  To learn more about Aprel please visit her website at www.aprelphelpsdowney.com or follow her on twitter: @aphelpsdowney.
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