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Want to Create a Startup? Solve a Problem
By: Greg Dorn
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The Internet is a vast space of information and knowledge; a place where millions of great minds (and not so great ones) flock to share ideas and innovations. More than ever before in the history of mankind, anything we do, want, create, express, and consume is a mere click away. With the entire world at our fingertips, many see this as an opportunity for lucrative inventions and money-making prospects. But for every success story, there exist thousands of failures. For every Instagram, hundreds of photography apps never made it past the App Store. How, in a world where everyone and their mother is trying to steal a piece of the Internet’s endless pie, does one stand a chance to succeed? For those out there looking to conceive the next great idea, there is only one place to start: solve a problem.
 
I happen to live in the third most populated city in the United States. This creates an urban nightmare for millions of commuters attempting to get to work on time, see a show, or simply make it to happy hour. Our transit system does offer one solution, but for the legions of individuals who require automobiles for their employment, parking in the city is nothing short of a horrendous experience. My very good friend and entrepreneur saw this very problem and immediately sprung into action. What would make life easier for those looking to park their car for a reasonable price without circling the block for hours on end? He identified a problem, created a solution, and the result is the successful venture SpotHero. Now, folks have a one-stop shop to reserve their parking spots ahead of time and know exactly how much they can expect to pay.
 
We’re all looking for shortcuts in life. People have been doing so for years. Unfortunately, the Internet has created the false perception that this is now easier than ever before. This is simply not true. Much like before the Internet became a mainstream staple of our everyday lives, those who sought to make our lives easier and more convenient came out on top. With millions of people out there looking for that next great idea, those who solve problems are still the ones who claim success stories among the countless number of flops. For those who aspire to be the next Zuckerberg or create the next SpotHero, start from the beginning and simply solve a problem. 


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About the Author
Greg Dorn is a blogger, writer, and obsessed with everything technology and social media. Greg is absolutely captivated with the recent advancements in mobile gadgets, making our world more seamlessly connected. You can learn more about him on his own blog here
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