TalentZoo.com |  Beyond Madison Avenue |  Flack Me |  Beneath the Brand Archives  |  Categories
How Many of Your Followers are Fake or Inactive?
By: E. V. Perkins Jr.
Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
Fakers.statuspeople.com is Twitter application that allows you to see how many of your followers are fake or inactive. I heard about this free tool while listening to a recent Social Media Marketing Podcast with Michael Stelzner.

Type in your Twitter name without the ‘@’ sign and it will show you the percentage of your followers are fake, inactive, or good (real, active accounts). I ran a test on the @digitalpivot account and found that 0% of its followers are fake, 5% are inactive, and 95% are good. It takes a sample of your follower data and assesses it against spam criteria. According to the website, “spam accounts tend to have few or no followers and few or no tweets. But in contrast they tend to follow a log of other accounts.” The company says the fakers.statuspeople.com tool is “very accurate” for those with 50,000 followers or less.

It’s a great tool for a few reasons.
  1. It will tell you if your messages are going to REAL, ACTIVE people. We put a lot of time, effort, and money into content. If you’re sharing it on Twitter, you want it to reach real people who will act upon your content.
  2. You can check ANY account. So you can look at how your competitors or partners are doing as well. You may be able to tell if they bought a bunch of followers from one of those third-party sites.
Again, this is a free tool, but there is a paid version. It allows you to track followers over time and identify spam accounts. Regardless of the version you decide to use, this is an application worth checking out.

Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
blog comments powered by Disqus
About the Author
E. V. Perkins Jr. is a marketing and new media specialist in the Milwaukee-area. Learn more about him on LinkedIn and Twitter.
Digital Pivot on

Advertise on Digital Pivot
Return to Top