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A More Visual Twitter
By: Christine Geraci
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Twitter has announced a new look for profile pages as part of its "mobile-first" strategy, and this announcement should be good news for businesses.
Not everyone agrees, however. If you take a look at the comments in this Mashable article, you'll see a number of people in the "if it ain't broke, don't fix it" club. Honestly, I can see where they're coming from. They argue that Twitter isn't Facebook, after all.
But we're living in a mobile, social world that's only growing more and more visual. Photos, as we've said before, dominate the social space right now, because they tell compelling stories — without words that take up precious real estate. 
With the platform update, the new profile setup will be visible to everyone, whether they view the profile on the web or via a mobile device. 
Think about how people decide to follow others on Twitter. They go to the profile page, and peruse the content. With more space devoted to visuals, a business is primed to help tell a story before people even see the content in their stream. 
Here are some photos of the new Twitter profile pages. What do you think of the new look? Have you gotten the chance to switch your profile over?

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About the Author
Christine Geraci is the Social Media/Promotions Specialist at MVP Health Care in Schenectady, NY. Connect with her on Twitter @christinegeraci.
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