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Three Social Apps Making Postcards Cool Again
By: Christine Geraci
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Recently, we talked about how some psychologists and employers think it's a red flag when people do not maintain a Facebook profile. We said it then and we'll say it again: We think this is bunk. And we've discovered a number of increasingly popular apps that suggest others feel the same way. 
 
Whether we use or do not use social networks is often a generational thing. Enter apps TouchnotePostagram and the new HiMom, which each allow users to share photos and messages from their social networks as snail mail postcards. (For a more in-depth look at HiMom, check out this TechCrunch article.)
 
Facebook is even testing a "Mail a Postcard" feature that would allow users to create postcards out of photos in real time. 
 
Here's how they work, in general: Using any photo you've taken with your smartphone and/or posted to your social networks, you can create a printed postcard which is then mailed to the address of your choice (either a snail mail address or via email), complete with the option to include a personal message.
 
These apps understand and celebrate that not everyone is an online social network addict. They allow those who socialize online to connect with those who still kick it old school without any compromise from either party. Further, they focus on strengthening specific two-way relationships, as opposed to sending blanket status updates to mass quantities of people.
 
We think these apps provide a relevant service, even for those who think snail mail is basically turn-of-the-century. Have you ever tried out these apps, or any others like them?


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About the Author
Christine Geraci is the Social Media/Promotions Specialist at MVP Health Care in Schenectady, NY. Connect with her on Twitter @christinegeraci.
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