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Showyou: Find the Interesting Video Content on the Web
By: Tristan Pelligrino
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Right now, the most popular ways to find information on the web are through a combination of search engines, social networks, and other online communities. We either search ourselves on Google or leverage our friends on Twitter, Facebook, etc. As content on the web continues to grow, it will become increasingly more difficult for us to find information. Most importantly, it will be harder to find information that we like.

With regards to video content, I really like to have a filter. I like to know that what I am going to watch is tied into my interests. Well, one of the hottest apps of 2011 does just that. Showyou is an app (available for download from iTunes) that curates video content shared by your friends and colleagues on Twitter, Facebook, etc. Since I like video so much, it really helps me find interesting videos that I might miss if I was otherwise just combing through Twitter or Facebook.

In addition to the natural filtering, Showyou provides the ability to “watch it later.” So, if I come across a video that I couldn’t finish or my Internet connection was slow, I could elect to save the video for a later time. Based on this feature alone, Showyou has been termed the “Instapaper of video.”

Perhaps the most distinguishing feature of the app is the interface...especially on the iPad. The Showyou initial screen is a collage of video thumbnails providing a feed of the most recently shared video content. By casually swiping through the collage, you get a quick visual cue to the types of videos available. This really makes the browsing process simple and fun.

So, if you haven’t had a chance to check out Showyou yet, I’d recommend giving it a try. If you have an iPad and love web videos, then this is a must-have app. To check out the top 11 videos shared in 2011, you can browse their article here.

Introducing Showyou.com from Showyou on Vimeo.

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About the Author
Tristan Pelligrino is a marketing director, producer, blogger and co-owner of 522 Productions and 522 Digital. Connect with him @tpelligrino
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