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Is Influencer Marketing the Right Way to Harness WOM?
December 17th, 2018 by Fast Company
A study finds it’s sometimes more efficient–and cheaper–to spread information randomly rather than through targeted seeding.

Instagram's Year in Review
December 13th, 2018 by Fast Company
Whispering, hearts, Fortnite, and K-pop ruled Instagram this year. And SO MANY MORE emojis.
Vitaminwater's $100k Smartphone Challenge
December 13th, 2018 by Fortune
Could you live without a smartphone for a year, if you were rewarded with $100,000? Vitaminwater is challenging you to try.
Netflix's 10 Most Binge Watched TV Shows Of 2018
December 12th, 2018 by Fortune
Although Netflix is famously secretive over its viewership numbers, they gifted us with the holiday treat of its most binge-watched shows of 2018.
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