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Facebook is Clamping Down on Ads That Discriminate by Race
February 10th, 2017 by Business Insider
Facebook is reaffirming its commitment to its 1.86 billion monthly active users that it’s a place where everyone has the same access by strengthening its stance on discriminatory ads. The social networking company revealed on Wednesday that it has added stronger language to its advertising policies...

I’m With the Brand: How Artists and Advertisers Can Work in Harmony
February 9th, 2017 by The Drum
The path to musical success used to run through one narrow channel – that of the label. If a rep discovered you, the label would throw some money behind you and you’d get radio play enough to boost your record/cassette/CD sales and you’d tour in support of the album. Even as radio remains strong with many listeners, the rise of digital music...
Inside the Officeless Media Agency Where 75 Percent of the Staff is Female
February 8th, 2017 by Digiday
Throughout his marketing career, Jay Friedman has rarely spent a single day in the office, either at agency Young & Rubicam or his current gig as COO at Goodway Group, a programmatic media planning and buying partner to regional agencies. That may sound strange to people who were brought up in an agency culture that prizes face time and physically being in the office. But Friedman is only one of Goodway’s over 400 employees who work from home across around 40 states outside of its Pennsylvania headquarters.
So Much Terrible Content, So Little Time: Why Brands Need to Abandon Interruptive Ads
February 7th, 2017 by The Drum
We as people have become so time stressed, so attention fractured, that we have to choose wisely where to invest our effort and our eyeballs. Oh! There’s a Tweet I should probably read… Just kidding. But not really. [It was Instagram…who reads Twitter anymore now that Trump has stunk up the joint?]
After 50 Years, the Era of Objectification in Super Bowl Advertising is (Hopefully) Over
February 5th, 2017 by The Drum
The Super Bowl of two years ago may be remembered as the most-watched television broadcast in US history – at least prior to Super Bowl LI – or for the Patriots’ most recent Super Bowl win, or for the questionable call with just seconds remaining that blew Seattle’s last chance to score and resulted in said victory.
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