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Can Small Businesses Even Compete in Adland?
January 21st, 2013 by Dwayne W. Waite Jr.
Talk about small business in America has dominated the news and political worlds for the past few years. People believed that small businesses were "under attack" and needed help to succeed. Small business, the most common business in America, is looked at as an indicator of our economic prosperity. The better the small business world does, the better off we all tend to be.

The Madison Avenue Mystique
January 18th, 2013 by Dwayne W. Waite Jr.
Most of the big-time agencies have an office in New York City. Of course they do. It's a given. But why? Yes, NYC is still the biggest city in the U.S.; it has the most access to the most people. It is a business hub; you can find a little bit of everything, somewhere, in NYC.
Where Does Negativity in the Workplace Come From?
January 18th, 2013 by Tom Roarty
The advertising world can be brutal. In an industry such creativity and beauty can spawn from, the calm is usually only surface calm, though, as a turbulent underside is frequently present. But why is it that in so many creative environments there is always a call for drama? There was a place I worked at a few years ago that was driven on negative emotions. It was then I started to ask myself, "Why?" It wasn’t a rhetorical question, but one I truly wanted to find a meaning for. I have worked for a wide variety of clients in my career, and it seems that many of the places I was at had this problem, but I never questioned it in depth until I reached that particular job.
Who'll Read Kenney's 'Truth in Advertising'?
January 17th, 2013 by Dwayne W. Waite Jr.
One thing is for sure about advertising folks: We want to do things other than our jobs. We know creative directors who want to be movie directors. We know several art directors that also do screenprinting. And, of course, there are copywriters who are always working on their next novel. Every AdMan wants to be an author. Such is the case with John Kenney, a former copywriter in AdLand and who is now writing humor pieces for The New Yorker. He is currently promoting his book Truth in Advertising, which follows a man named Finbar Dolan through his career at an agency. His biggest client is the world's largest diaper manufacturer. From one review, the book seems to deal with some of the familiar themes of agency life.
Don't Be Stupid; It Could Be Your Career
January 17th, 2013 by Brian Keller
If you work in an ad agency, have been in an ad agency, have worked in an ad agency, have walked by an agency, or live in a state where they have a city that may have an ad agency, you have gotten calls or notes like this: “Hi, I’d like to get a job in an agency. I’ve sent resumes to at least one hundred agencies..."
Need to Network? Bring the Booze
January 16th, 2013 by Dwayne W. Waite Jr.
AdLand is quite familiar with the "martini lunch," taking the account team or a client out to eat for more drinks and chit-chat than food and business. Those were done mostly because advertising is (or at least was more back then) a relationship business than a creative business. Many people in AdLand are creative. But it's the people you like who you gave the business. It's that simple. And now, research proves that those martini lunches had something going for them. A study at the University of Pittsburgh reviewed groups consuming moderate amounts of alcohol. The findings showed that not only did consuming moderate amounts of alcohol...
Communications Union Launches #FixTheSenate Campaign
January 15th, 2013 by Dwayne W. Waite Jr.
The filibuster. Who knew that a word that was once unknown be the center of a national advertising campaign? The Communications Workers of America (CWA), a union that boasts 700,000 members, launched an advertising campaign centered on fixing...
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