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The Relaunch of the Agency Model
July 7th, 2015 by Dwayne W. Waite Jr.
There is no doubt that agencies are facing a hostile environment. Agencies not only need to prove why they are needed, but they also need to perform on a higher-than-expected model in order to prove their value. ​Not an easy position to be in. The question is, then, what can the agency do to provide the value needed to convince brands that they are viable and necessary partners?

AdLand and the U.S. Gun Culture: A GOODvertising Proposal
July 6th, 2015 by Dwayne W. Waite Jr.
America has some issues. That much is clear. As America spends money to better its image abroad as a tourist destination, we would like to look at how we can use our creative resources to better America's image as a living destination. Still a young nation, America is facing some larger growing pains.
Did Tech Kill the Advertising Star?
July 2nd, 2015 by Dwayne W. Waite Jr.
We recently wrote about a journalist who covered Cannes and wondered if AdLand could leave tech alone in order to concentrate on people. ​We somewhat agreed, and added our own thoughts about it.
Aston Martin Starts New Global Campaign
July 1st, 2015 by Dwayne W. Waite Jr.
We know that this campaign is really going to affect a small amount of people, but the James Bond geek within us couldn't help but wonder when we saw the news. The Aston Martin company announced that it is pairing up with BBDO to launch a new global campaign for the car company.
Can Advertising Get Back to Its Roots?
June 30th, 2015 by Dwayne W. Waite Jr.
We have argued time and again that advertising doesn't create a particular version of society, but it reflects the cultural norms and values that society clings on to. The Cannes Festival is supposed to be the place where the best advertising gets rewarded. The winning ads are supposed to be benchmarks; ad professionals and brands can look at and clearly see which values and norms are being reflected.
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