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Otter Protects Peyton Manning in Otterbox's Latest
By: Creativity Online
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In the first of three outdoors-themed spots, seen here, an innocent hiker tries to take a selfie with Manning after meeting him on a hillside, only to get tackled to the ground by the otter. Another sees the safety-conscious otter extinguishing Manning's s'mores, and a third features the otter transporting Manning around like a backpack.

The campaign (from CP&B) centers on the idea that just like rugged OtterBox cases, the otter (the brand's mascot, whose name is Ollie) is unapologetically overprotective. In other words, he's always on high alert to keep Manning safe now that he's retired and doesn't have a massive linesman to protect him.

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