|YouTube Goes Live with $35 Internet TV Service
After years of boasting that it’s bigger than TV, YouTube has joined the TV business.
The Google-owned video giant has launched YouTube TV, a live TV service that seeks to compete with other internet-based TV services such as Dish Network’s Sling TV, AT&T’s DirecTV Now and Hulu’s upcoming service — as well as the broader pay-TV ecosystem. For $35 per month, YouTube gets you more than 40 channels including all of the major broadcast networks as well as popular cable networks such as ESPN, FX and Fox News. Soon, the lineup will add 10 more channels, including AMC, IFC and BBC, at no additional cost. At launch, the service is available in five cities including New York and Los Angeles.
Fundamentally, YouTube TV isn’t all that different from Sling TV or DirecTV Now, which also offer bundles of TV channels at an affordable price. It’s also a business worth jumping into, as Sling TV and DirecTV Now have attracted 1 million and 200,000 subscribers at a time when cord-cutting is on the rise.
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This article was published on Digiday.com. A full link to the original piece is after the story.
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