TalentZoo.com |  Flack Me |  Digital Pivot |  Beneath the Brand Archives  |  Categories
P&G Dispatches Tide Loads of Hope to Louisiana Residents Affected by Recent Storms
By: The Drum
Bookmark and Share Subscribe to the Beyond Madison Avenue RSS Feed Share
Procter & Gamble said its detergent brand Tide is bringing mobile relief via its Loads of Hope program to residents of Southeast Louisiana impacted by recent tornados.

According to a press release, the Tide Loads of Hope mobile laundry truck and a P&G mobile disaster response unit have been sent to help individuals and first responders in need of personal care items, cleaning products and laundry services.

The Tide Loads of Hope mobile laundry vehicle, which the brand said is powered by humanitarian aid and disaster relief organization Matthew 25 Ministries, will begin laundry services on Friday, February 10. That includes free full-service laundry to residents, who can bring up to two loads of clothes per household to be washed, dried and folded. The mobile laundry vehicle can do up to 100 loads per day.

KEEP READING HERE


Bookmark and Share Subscribe to the Beyond Madison Avenue RSS Feed Share
blog comments powered by Disqus
About the Author
This article was published by The Drum. A link to the original appears at the end of this post. www.thedrum.com
Beyond Madison Avenue on

Advertise on Beyond Madison Avenue
Return to Top