|5 Digital Marketing Ideas That Could Improve Your Brand Growth in 2017
With 2016 officially in the rear-view mirror, it’s time to start thinking about how your marketing strategy will evolve in 2017. It’s a good idea to step back for a moment, assess the success of last year’s marketing campaigns, and consider ways to evolve your digital strategy in the year to come.
Overall, 2016 was a year filled with changes and advancements in the digital space. We saw the introduction of ephemeral content on Instagram, changes in Google AdWords, innovations in live streaming, algorithm updates, and an overall increased focus on unique, creative content marketing. It may seem like a lot to stay on top of, but the good news is that 2016’s advances mean there are many ways to get inspired to better your strategy, test new tactics, and engage your customers on an even deeper level this year than you did last.
As you put together plans on where to focus your efforts in 2017, here are five marketing tactics to test if you want to take your strategy to the next level.
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This article originally appeared on Forbes.com. You'll find a link to the original after the post.
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