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Google and AppNexus: We're Not Involved with the Surprise Adblock Plus Plan to Sell Ads
By: Business Insider
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Adblock Plus, the popular web browser extension that lets users block ads on web sites, made the surprising announcement on Tuesday that it's going to start selling ads itself, with the launch of an ad exchange it is calling the "Acceptable Ads Platform."

But there's already been a stumbling block: Adblock Plus' announcement implied Google and independent ad tech company AppNexus would supplying the ads within the platform, but neither company says they knew anything about it. AppNexus and Google have since gone on to suspend their relationships with the ad tech firm that made the partnership claim.

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This article originall appeared on BI, and a link to the original can be found at the end. www.businessinsider.com
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