|Apple's Latest iPhone Software Update Will Make It Harder for Advertisers to Track You
By: Business Insider
Apple's latest mobile software update, iOS 10, rolls out on Tuesday, September 13, and with it comes a new setting that will give users much stronger protection against advertiser tracking.
The current iPhone operating system, iOS 9, already features a "limit ad tracking" option that users can toggle on or off by going to Settings > Privacy > Advertising.
The setting will look the same in iOS 10, but it will act a lot differently.
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