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Gatorade Animates Usain Bolt's Origin Story Ahead of Rio Olympics
By: The Drum
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Gatorade has partnered with Usain Bolt ahead of the Rio Olympics to create an animated film telling the origin story of the world’s fastest man.

The PepsiCo-owned brand has released a new seven minute film titled “The Boy Who Learned to Fly”, focusing on Bolt’s journey from childhood dreamer to global superstar.

The animated ad traces the Olympic gold medallist’s humble beginnings as a schoolboy in rural Jamaica, following his introduction to the sport of track and field and his struggles to manage the weight of expectations as he emerges as a sporting icon.

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About the Author
This article was published by The Drum. A link to the original appears at the end of this post. www.thedrum.com
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