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Words Reporters, and the Rest of Us, Hate
By: Doug Bedell
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PR people, be advised of this list of words or expressions that reporters and the rest of us, hate to encounter. Don’t use them, Noreen Seebacher, chief editor of SMG/CMSWire in Savannah, GA, counsels. What’s wrong with empower, reach out, de-layer and curate? They started out okay, but have gained a pretentious ring with overuse. Try to launch some new ones in their place! The buzz is off these.

   

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About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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