TalentZoo.com |  Flack Me |  Digital Pivot |  Beneath the Brand Archives  |  Categories
Chicken Tweets for Its Freedom @ChickenTreat
By: Jessica Cherok
Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
If you've ever wanted to feel badly about the number of Twitter followers you have, then look no further than Betty.

Betty is a chicken. An actual, live chicken. That tweets.

Betty (@ChickenTreat) is the Twitter professional for an Australian fast-food chain, Chicken Treat. Betty tweets for the company under the hashtag #chickentweet, and has just over 37,000 followers. She's been tweeting since the beginning of October, and will continue until she pecks out a five letter English word.

So far she's only managed "YOLO" and "bum." Apparently, chickens have the social media savvy of a complete tool. Not that anyone is expecting anything too prophetic from a chicken.

Of course, Betty's tweets are nonsense, but they've taken off like she's Confucius or something. It's especially helpful when the tweets are photoshopped on top of zen-like beach scenes.
Embedded image permalink
Still, a captive chicken ineptly tweeting for its freedom from a fast-food chicken joint maybe shouldn't be the social media campaign we all flock to, but the Internet does love a good underdog (er, underchicken?) story. Betty finally earning her freedom, against all odds, would bring a lot of warm fuzzies. Unless, of course, Chicken Treat then decides to make nuggets out of her. 

   

Bookmark and Share Subscribe to the Digital Pivot RSS Feed Share
blog comments powered by Disqus
About the Author
Jessica Cherok is an advocate for online privacy, campaigning for ethical data practices and the protection of personal privacy.
Beyond Madison Avenue on

Advertise on Beyond Madison Avenue
Return to Top