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Broadcasting, Via Twitter, on Whatever You Want to Present
By: Doug Bedell
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Well, now we can watch live-video events unfolding on Twitter via the Periscope or Meerkat apps. That’s got to mean something in terms of PR opportunity, and we’ll see what develops in that regard. Meantime, here’s an account of the two apps that make “every smartphone the camera crew — a crew that is already on-site, ready for you to cut over to their live feed and take you to the scene as the story develops. I doubt,” adds Jeremy Porter on Journalistics, “we’ll see the same skepticism from the journalism industry that we saw when Twitter came to market.”

   

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About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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