Brian Solis Considers Workplace Communication, a PR Opportunity

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By: Doug Bedell

Brian Solis is a keen observer, there's no news in that. But take advantage, in terms of PR self-reflection, of his post on today's "disengaged" workforce. If employee relations isn't a relational opportunity, we've never seen one. Workplace relationships aren't a challenge for human resources alone; the pressures are too profound. What do you do to engage the 21st century workforce, which is now beginning to include "Generation Z"? Read what Solis has to say on that.

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About the Author

Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.

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