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Keep Creating
By: Dwayne W. Waite Jr.
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In today's world there are different types of people. Leaders. Followers. Artists. Scientists. Those who think linear. Those who think abstract. We need all of those people to make this crazy world work. But most importantly, we need creators.

One of the cool things about working in the advertising and marketing industry is being around people who are excited to add something to the world for people to think about. Throw something into the zeitgeist. Why not? Though many of these people care deeply about how their opinion affects others, it doesn't make them shy away from the limelight.

So take this as a little pep-talk. Keep creating, folks.


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About the Author
Dwayne W. Waite Jr. is partner and principal at JDW: The Charlotte Agency, a marketing and advertising shop in Charlotte, NC. He enjoys consumer behavior, economics, and football.
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