| Boys II Men Turns Wendy's Tweets to Love Songs |
|
By: Dwayne W. Waite Jr. |
|
 |
 We grew up in both an R&B household and Wendy's family. Only whenever my siblings and I pitched a fit when we were younger would my parents stop at Burger King or McDonald's. When the group of us would be walking home from the bus stop, we would hear Mary J. Blige ringing out from our house. Other times, it would be Bobby Brown, Toni Braxton, Blackstreet, or Teddy Riley, and of course, Boys II Men.
Boys II Men hasn't been in the limelight for a while, and now it seems they are trying to slowly creep back into mainstream society.
The R&B troupe has teamed up with Wendy's to sing love songs due to Wendy's bringing back its infamous pretzel burger. Note the trio is not making the lyrics up on their own, but they gather tweets from people who exclaim their love for the burger on Facebook or Twitter, with those users getting the shoutout.
Too amusing not to watch. We almost laughed out loud at the "OMG" part.
Will this give Wendy's the attention and notoriety it is seeking? Possibly. The one Wendy's did before this featuring Desire has just over 800,000 hits on YouTube.
Wendy's is trying to look more trendy, and this could be a winning strategy. We'll just have to wait and see if the fast-food restaurant can land a bigger, more current name.
|
 |
 |
|
 |
Social Media and PR Manager
Smith Brothers Advertising, LP
Allegheny, Pennsylvania |
Senior Account Executive
DiD
Ambler, Pennsylvania |
Designer
Campbell Ewald
Detroit, Michigan |
Associate Media Director
The Integer Group
Dallas, Texas |
Senior Account Executive
Campbell Ewald
Detroit, Michigan |
Graphic Designer II
Checkers Drive In Restaurants, Inc.
Tampa, Florida |
Marketing Promotions Writer
Lincoln Center for the Performing Arts, Inc.
New York, New York |
Account Executive - CRM Expertise
FCB Chicago
Chicago, Illinois |
PR Freelance
i.d.e.a.
New York City, New York |
Trading Desk Sales Account Manager
NEC Display Solutions
New York, New York |
PR Account Executive
Intermark Group
Birmingham, Alabama |
Marketing Trainee
Acadia Realty Trust
White Plains, New York |
Sr. Account Manager
BRIGHT RED
Tallahassee, Florida |
Public Relations and Social Media Account...
bvk - Birdsall Voss & Assoc. Inc.
Multiple Locations |
Art Director - Designer - Thinker - Inspir...
Inspira Marketing
Norwalk, Connecticut |
Advertising Jobs
New Media Jobs
Creative Jobs
Marketing Jobs
Geek Jobs
|
|
|
