| Never Mind Mars, Let's Do Better on Earth |
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By: Doug Bedell |
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 One way to get continuing publicity is to plan and conduct a "one-way" mission to Mars. That's what Dutch entrepreneur Bas Lansdorp has been doing in promoting his mission to Mars for six "lucky" cosmonauts by 2023. But a bound-to-be-depressing excursion like that certainly illustrates the limits of relational reach. For now, we'd hope for - and wish you all - a better year on Earth in 2014 than we experienced in 2013. Happy New Year!
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Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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