TalentZoo.com |  Flack Me |  Digital Pivot |  Beneath the Brand Archives  |  Categories
Venture Capital Firms Turn to PR
By: Doug Bedell
Bookmark and Share Subscribe to the Flack Me RSS Feed Share
When it's crunch time, even venture capital firms turn to PR and marketing. That's the essence of a New York Times report, "Venture Capital Firms, Once Discreet, Learn the Promotional Game." Investors are turning to the top firms, so everyone left wants to look "tops".

It's a little depressing, actually, to find PR being turned to only under stress. But learning happens, wherever along the way.  Relational skills, along with results (where many venture firms have been lackluster), need to be cultivated in good times and bad.  

   

Bookmark and Share Subscribe to the Flack Me RSS Feed Share
blog comments powered by Disqus
About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
Beyond Madison Avenue on

Advertise on Beyond Madison Avenue
Return to Top