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Sharing a Wealth of Experience
By: Doug Bedell
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Wow, we're a little slow in catching up with Chris Winfield's post on SEOmoz, "92 Ways to Get (and Maximize) Press Coverage." But the post is a distillation of 12 years of successful experience in gaining, and maximizing the impact of, press coverage. It's a generous offering, and a timely one in light of the growing complexity of PR practice. From planning to reaping coverage, it's all covered.

Chris is co-founder and chief marketing officer of BlueGrass Interactive, Inc., in Tampa, FL.

   

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About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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