TalentZoo.com |  Flack Me |  Digital Pivot |  Beneath the Brand Archives  |  Categories
Where PR's Come This Year
By: Doug Bedell
Bookmark and Share Subscribe to the Flack Me RSS Feed Share
As the year begins to turn (and we won't be overdoing these posts), reflections on how PR is changing/evolving are especially appropriate. Two are right here: Gini Dietrich on "Skillsets Every PR Pro Needs" (increasingly digital) and Heidi Sullivan and Jay Krall on "2012: the year of data-driven public relations." 

Digital and social are, indeed, keywords as PR becomes increasingly integrated with advertising and marketing disciplines (assuming they're practiced as disciplines). 

   

Bookmark and Share Subscribe to the Flack Me RSS Feed Share
blog comments powered by Disqus
About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
Beyond Madison Avenue on

Advertise on Beyond Madison Avenue
Return to Top