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Don't Trifle With Twitter
By: Doug Bedell
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The Huffington Post calls it "a new trend in public relations firms," but we can't believe that any self-respecting PR firm would pay Twitter users to send tweets. Twitter is a channel for spontaneous, or at least candid, helpful expression. Paying someone to post there negates both Twitter and PR itself. Come on guys, enough!

   

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About the Author
Doug Bedell has a background in journalism and PR and is the owner of Resource Relations LLC in Central PA, focusing on organizational and crisis communication. He’s the community manager of SimplyFair.net, a social network on fairness. On the Web, Doug’s at www.ResourceRelations.com. On Twitter, he’s @DougBeetle.
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