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KFC's Colonel & Geico's Gecko Are In This High School Yearbook
May 25th, 2017 by Creativity Online
An enterprising teenager might have unlocked the secret to reaching elusive young consumers: high school yearbook ads.

Commission-based Comp Model Rebounding for Agencies
May 24th, 2017 by MediaPost
After years of erosion, Madison Avenue’s original media commission-based compensation system is making a comeback, albeit marginally, according to just-released findings.
Bud Makes Patriotic Play With Camo Bottles
May 23rd, 2017 by AdAge
The brew is getting particularly aggressive this year with limited-edition aluminum bottles draped in a camouflage design. The brand is also bringing back its "America" branded bottles and cans that debuted last summer drawing cheers and jeers.
Special K Wants Women To 'Own It'
May 22nd, 2017 by AdAge
Special K is out with a new take on female empowerment through eating, telling women to "Own It" in the brand's first TV commercial since its return to longtime creative agency Leo Burnett.
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