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When Return On People Trumps Return On Investment, We Can Create 'Love Brands'
April 18th, 2014 by Emory Brown
We’ve witnessed our economy crumble with the rebranding of the American working man and woman through a process called “outsourcing labor to foreign countries.” Long gone are the days when “Made in America” meant truly “made in America.” Now our products and services are made with an American mindset, but not but by American hands.

Just What the Doc Ordered
April 18th, 2014 by Emory Brown
Whole Foods has to be one of my favorite grocery chains. Healthy everything. Everywhere you walk in the store…healthy. And they have a knack for finding these excellent vendors who create awesome products. And when you can truly make popcorn — you know, the salt-filled, butter-covered lover we all date at movies and stadiums — a healthy life-partner, you have a winner.
Saturday is National Record Store Day
April 18th, 2014 by Maryann Fabian
In an age of digital downloads and YouTube, something strange and downright retro is happening. And it's not even #Throwback Thursday. Sales of vinyl records jumped 32% in the U.S. last year. Amazon says its vinyl sales are up 745%. As a result, new record stores have opened. And more artists are choosing to record again on this format. Saturday, April 19 is Record Store Day, a way to recognize the “unique culture of a record store” and its role in the community — more specifically, the indie record store.
The Product of the Two Most Powerful Brands in the World
April 18th, 2014 by Cindy Wendland
FastCompany describes Chelsea Clinton as the product of two of the most powerful brands in the world. That’s not a warm and fuzzy way to describe her, yet it is accurate. Imagine being the child of a President and of a powerful Secretary. What are your job options? You have incredible opportunities opened to you, and it would be a shame to turn those down.
Volvo Gets Parents Excited
April 17th, 2014 by Cindy Wendland
Pack the diapers, wipes, formula, bottles, snacks, bibs, toys, books, change of clothes. Pick up the baby, and oh yeah, remember to bring the car seat. When traveling with an infant, there is so much to pack. Forget about bringing many of the parents’ personal items, there’s no room...
Taking the Sexy Out of Bras
April 16th, 2014 by Cindy Wendland
Good marketing is about filling a need. Megan Grassell did just that when she started Yellowberry, a bra company for young girls. Frustrated by the lack of age-appropriate bras for her younger sister...
Dark Lord Day: Word of Mouth Reaching Taste Buds around the Country
April 15th, 2014 by Ashley Linn
Some of the most memorable times of my mid-twenties were spent sitting with my friends and drinking craft beer at the local breweries. Living around the Chicago and Northwest Indiana area has helped me embrace many different types of these restaurants. There is one in particular that I always head back to. Three Floyds Brewery has been crafting beer...
Be #Pretty Powerful
April 15th, 2014 by Cindy Wendland
Happy Belated Birthday, Bobbi Brown! The makeup artist and founder of makeup line Bobbi Brown Cosmetics celebrated her birthday yesterday on April 14. Her birthday wish is to have you support Girl Rising in three ways: see the movie, host a screening, and buy Pretty Powerful mascara.
What if Your Boss Tells You to Bring Your Toothbrush and Jammies to Work?
April 14th, 2014 by Cindy Wendland
Thirty-five-year-old Whole Foods had its highest sales yet in 2013. Annual sales were $12.9 billion. CEO and Founder John Mackey believes spending time with other staffers outside of the work environment creates more trust and far-reaching relationships. Occasionally, he has executive staff stay together in the same house and make breakfast or dinner together.
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