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War on Words: Emoji Search is Spreading
By: Digiday
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Ever since the poop emoji went viral, brands have experimented with ways to use the expressive icons to connect with consumers.

But custom keyboards and hashtags aren’t enough. One way that is becoming more popular is emoji search. Instead of typing keywords into a search bar (boring!), a user can simply insert an emoji to find what they are looking for.

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About the Author
This article was published on Digiday.com.  A full link to the original piece is after the story. www.digiday.com
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